1.23.2015

Best Drugstore Brow Mascaras

Tell me: how do you fill in your brows? Since mine are pretty full, I tend to use a brow mascara. Do you use one? These are great if you want to set your brows (if you fill them in with pencil and/or powder) or if you want to slightly tint them to fill them in. I highly suggest trying them if you haven't. And today I'm sharing a few drugstore options--some are new ones that I shared recently in my haul (click here if you haven't).

1-Maybelline Brow Drama Sculpting Mascara
2-Hard Candy Brows Now! Brow Fiber Gel + Highlighter
3-L'Oreal Brow Stylist Plumper Brow Gel Mascara
4-NYX Brow Gel Mascara
Maybelline Brow Drama
  • Colored gel+ Sculpting Ball Brush
  • $5.99+ for .23 fl. oz, 7.0 ml
  • 4 shades
  • Love the price, pigmention, staying power, it comes in 4 shades
  • Don't love the wand at all--huge. -I like the formula but hate that wand, so I would skip unless you have a spooley you'd like to use instead.
Hard Candy Brows Now!
  • Fiber gel + highlighter
  • $6 (Wal-mart only), .182 oz
  • 2 shades
  • It has a small wand which I love, but A LOT of product that makes it hard to work with. 
  • It has a mousse-like texture and is very pigmented. I think the light-medium, pictured, might be too dark for some.
  • The highlighter is creamy and shimmery. I tend to use a matte highlight, but some would love the two-for-one product. -Skip

L'Oreal Brow Stylist Plumper
  • $7.97, .27 oz
  • 4 shades, including auburn and clear (pictured)
  • Small wand and great product. I have clear and light, which is a little too blonde for me, but I liked this one the best. -Must buy!
NYX Tinted Brow Mascara
  • $6.99,  ULTA,
  • 5 shades
  • medium wand, medium pigmentation
  • I liked this one and love that is offers many shade options. -Must try!
So...I'm sure you're wondering if any of these are a dupe for Benefit's Gimme Brow? Benefit has the smallest wand and I think that makes such a difference. I think L'Oreal is pretty close as long as you choose a tinted shade. The clear is very light in terms of hold.

Extra Elle:
  • Today was supposed to be a video tutorial, but once I saw the footage, I hated how I looked. I'll reshoot it over the weekend. Does that ever happen to you with pics or videos?
  • I was proud to represent the Atl bloggers at the premiere of the new season of The Americans. It was so fun!!! And the show was really good as well--I'd never seen it before.

58 comments:

  1. anubhutiJanuary 23, 2015 at 4:10 AM

    I have never used brow mascaras..seems like i'm missing something good :)

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  2. Whitney and BlaireJanuary 23, 2015 at 6:07 AM

    I love my Gimme Brow. I finally broke down and bought it and I am so glad I did. I will keep these in mind for a good back up.
    xo, Whitney and Blaire
    Peaches In A Pod

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  3. Pamela {Sequins and Sea Breezes}January 23, 2015 at 6:12 AM

    Ohh definitely going to need to try out that L'Oreal one! Thanks for the reviews! Happy Friday!!

    <3, Pamela
    Sequins & Sea Breezes

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  4. Charming LucyJanuary 23, 2015 at 6:43 AM

    Question- if I use a brow liner to fill in sparse places, should I use a brow gel or a brow mascara on top? Thanks for all of your great makeup tips Elle! Susan

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  5. BLovedBostonJanuary 23, 2015 at 7:08 AM

    I really like the maybelline one, but rarely use a brow mascara....probably should rethink that! xo, Biana - BlovedBoston

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  6. JillianJanuary 23, 2015 at 7:19 AM

    i've never used brow mascara! seems like it would make a big difference. xo jillian - cornflake dreams

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  7. Rachelle (http://pinksole.com/)January 23, 2015 at 7:25 AM

    great review, will check out the L'oreal one.

    xo
    PinkSole

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  8. MeganJanuary 23, 2015 at 7:30 AM

    Very nice review, Elle. I had tried that Maybelline one and hated the wand and had given up on these brow wands. I'll look into that L'Oreal one.

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  9. Chrystin AponteJanuary 23, 2015 at 8:09 AM

    I use a powder to fill in my brows and have done so for about the past 2 years (ever since I changed my hair from blonde to red). I've only really found a few that I can make work with my red hair, and I'm afraid the drugstore doesn't have enough color selection (although, I see that the L'oreal Brow Stylist Plumper has an auburn option so I might have to check that out. I've been using and haven't strayed from the Lorac Take a Brow Palette for the past couple of years because it's EXCELLENT! It comes with two different shades of powder (one lighter, one darker), a wax, and a brush. The shades in the mini palette I have are perfect for anyone with red tones in their hair!

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  10. GingiJanuary 23, 2015 at 9:23 AM

    Brow mascaras at one time were my FAVORITE make-up tools.. lol.. now I feel like they make my eyebrows too "heavy".. crazy how our tastes change! Great article dear... - www.domesticgeekgirl.com

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  11. Shireen L. PlattJanuary 23, 2015 at 10:07 AM

    I've been wanting to pick up the Maybelline Brow Drama but will skip it and get the L'Oreal one instead. Great review as always, Elle!

    Shireen | Reflection of Sanity

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  12. UnknownJanuary 23, 2015 at 10:16 AM

    I really want to try the Maybelline one. The Loreal looks good too. I use the gimme brow and its great. Weirdly, I put it on first and then I use a pencil to finish filling in the spots that didn't cover

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  13. UnknownJanuary 23, 2015 at 10:33 AM

    I've been living off of samples for the past year and the time has finally come for me to purchase a new brow mascara, but had no idea if drugstore brands had any good ones. I think I'm going to pick up the NYX one!


    xoxo
    www.becksbabyy.blogspot.com

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  14. two birdsJanuary 23, 2015 at 10:35 AM

    My brows are so light...I need to try one of these out. Thanks for the reviews!

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  15. Cupcakes and CrossbonesJanuary 23, 2015 at 10:50 AM

    I don't use brow mascara, but these seem like great options

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  16. CJanuary 23, 2015 at 10:55 AM

    This post is such perfect timing! I really want to figure out my brows these days. I'm definitely going to pick up L'Oreal. Thanks for the tips!

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  17. Rowena @ rolala lovesJanuary 23, 2015 at 11:16 AM

    I've been using a brow mascara by Lashem and it makes brow grooming a cinch. Thanks for the roundup!

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  18. Zelle B.January 23, 2015 at 11:25 AM

    I may have to give these a try! Thank you for sharing!
    xo Southern Style

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  19. Emily B.January 23, 2015 at 11:31 AM

    I'm a loyal user of the Benefit Gimme Brow as well. I fill in a little with some Bobbi Brown eye shadow and then set with the brow gel.

    Also, premiere of The Americans!?! So jealous. I've been a Keri Russell fan ever since Felicity. Love her, and that show is one of my faves. Go you!

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  20. According to KikiJanuary 23, 2015 at 11:47 AM

    I think you've swayed me on the L'Oreal one. I love the dark thick brow look, but that Maybelline one just scares me. Even the commercials. It looks too much. Thanks for sharing Elle. I hope you have a fantastic weekend. (:

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  21. Shannon JenkinsJanuary 23, 2015 at 12:05 PM

    I've never tried brow mascara! That Loreal one sounds like a keeper!

    <3 Shannon
    Upbeat Soles

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  22. Tanya DufourJanuary 23, 2015 at 12:11 PM

    I like the smaller brushes. It allows more precise application and not everyone has thick brows.

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  23. HeatherJanuary 23, 2015 at 12:17 PM

    I've never tried one of these! And yeah, I take tons of photos of myself that I think will come out good, but just don't. Sigh.

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  24. Sissi NuthmanJanuary 23, 2015 at 12:22 PM

    I have not tried any of these but I am gonna pick up the hard candy one next time! Sissi www.beauty4free2u.com

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  25. KristenJanuary 23, 2015 at 12:24 PM

    i need serious help with my brows, and was considering getting the gimme brow or the anastasia pencil. i'm just so lost! maybe i should check out the loreal one.

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  26. Kerry @ Till Then Smile OftenJanuary 23, 2015 at 12:40 PM

    I totally neglect my brows. Going to pick up the L'Oreal one!

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  27. Shea LennonJanuary 23, 2015 at 1:17 PM

    Hmm, this is something I didn't know existed and probably maybe need but will likely never use. But, never say never, right? Maybe I'll try it :)
    And yes, it happens when I take blog pics and then just think, "No. Not happening." I hate it when that happens!

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  28. Rebecca JoJanuary 23, 2015 at 2:30 PM

    I just want to walk in a store & ask for Brows Now... because its fun to say :)

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  29. AnonymousJanuary 23, 2015 at 3:27 PM

    I'm so in love with my Almay pencil combo now I just can't stray :) Happy weekend!

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  30. NadineJanuary 23, 2015 at 3:40 PM

    Truth - Aside from tweezing my brows...I do nothing with them. I need to get my life together.

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  31. JaclynJanuary 23, 2015 at 4:04 PM

    I have actually never heard of it before....but its something that I could use. :)

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  32. Margo @ PrettyPandaJanuary 23, 2015 at 5:19 PM

    I just bought that NYX one and love it!! I also got a Rimmel brow mascara in London that I like and I hope becomes available here soon!

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  33. JessicaJanuary 23, 2015 at 6:14 PM

    Amazing review! These mascaras sound great! =D

    NEW POST on http://whattostyle.blogspot.com/

    Instagram | Twitter | Bloglovin

    xoxo,
    Jessica

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  34. AnonymousJanuary 23, 2015 at 7:01 PM

    I love your reviews. I may have to try out the Loreal or the NYX one. I can't wait to see the video

    Kay of Pure & Complex
    www.purecomplex.com

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  35. Laura BJanuary 23, 2015 at 7:07 PM

    I have a clear brow mascara I use now that I like, but it would be really nice to have an option with color! Thanks for the review!

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  36. oomph.January 23, 2015 at 7:51 PM

    i use pencil and powder and top with anastasia's brow gel.

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  37. Chic ReadingsJanuary 23, 2015 at 9:16 PM

    Interesting, I usually prefer pencils but I haven't tried any of these mascaras before!

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  38. UnknownJanuary 24, 2015 at 8:19 AM

    I don't use anything on my brows, but I have a friend who does and I will show your review, she will love it - you always write so good reviews on items that we all need! So nice that you represent the bloggers' community on the premiere and that you liked the show! And about photos and videos, yes, many times it happens, "I don't look good here" and so on! Hope you have a great Sunday!
    DenisesPlanet.com

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  39. cat eyes & skinny jeansJanuary 24, 2015 at 8:24 AM

    I just bought Maybelline's Brow Drama, so I am super excited to see your {very good} thoughts on it - so excited to give it a try!

    xx

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  40. Natalia | Look-A-PorterJanuary 24, 2015 at 11:15 AM

    I confess, i don't do anything with mine... But am curious to try some of these, always wanted to, but never got around... x

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  41. VanessaJanuary 24, 2015 at 4:34 PM

    Stunning products. ^^
    Lovely greets Nessa

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  42. Midnight CowgirlJanuary 24, 2015 at 10:39 PM

    I use one from Benefit, and I really like it :)

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  43. purvaJanuary 25, 2015 at 4:22 AM

    i wanna try nyx..I havent used this ever

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  44. Amy's Fashion BlogJanuary 25, 2015 at 5:36 AM

    I don't fill in my brows. I have been thinking about starting to my brows.

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  45. angieporelmundoJanuary 25, 2015 at 7:53 AM

    el de nyx lo conozco y no esta nada mal.

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  46. UnknownJanuary 25, 2015 at 10:01 AM

    I need to get one of these! I will admit that I am not the best at dealing with my eyebrows!

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  47. Sherry EllisJanuary 25, 2015 at 3:32 PM

    I use eyebrow pencil (L'Oreal) to fill in my brows for special occasions. It came with a mascara, but I really didn't notice a huge difference after using it.

    (I know what you mean about feeling like you don't have a good picture or video. The older I get, the harder it is to get good ones. ;0) Although I'd have to say, I haven't seen a bad one of you, yet!)

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  48. JJanuary 25, 2015 at 4:56 PM

    I love your blog, I'm always learning about new products...like brow mascaras! I haven't tried any before!

    Jessica
    the.pyreflies.org

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  49. JessicaJanuary 25, 2015 at 7:57 PM

    I am still trying to get the brow thing down. I am never totally pleased with how my brows look. I will check these products out at the drugstore.

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  50. Tina BradleyJanuary 25, 2015 at 9:08 PM

    I've been wanting to try brow mascara, so this post is timely. I adore The Americans. I discovered it last year. Went back and watched from the beginning on Netflix. :) T. http://tickledpinkwoman.blogspot.com

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  51. Naturalle DreaJanuary 25, 2015 at 9:47 PM

    I just got the Maybelline one but haven;t used it yet. Great reviews!!

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  52. CrazyforcosmeticsJanuary 25, 2015 at 10:50 PM

    This comment has been removed by the author.

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  53. CrazyforcosmeticsJanuary 25, 2015 at 10:53 PM

    Good ones.. I would like to try out the Maybelline one.. I have thick eyebrows and I always skip a brow gel/pencil...

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  54. KellyJanuary 26, 2015 at 10:44 PM

    I have been looking for a great new one, I will have to try the L'Oreal one!

    xx Kelly
    Sparkles and Shoes

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  55. Kay R.January 26, 2015 at 11:06 PM

    I swear my my l'oreale voluminous million lashes! But I will try the plumper!

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  56. Kimberlee @ I Have A Degree in This!January 27, 2015 at 12:01 PM

    Maybelline's brow drama was a fail for me lol the wand is definitely too huge. I'll have to try that NYX one. blinc is my go-to splurge for brow mascara/mousse. Still haven't found a drugstore dupe worthy.

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  57. Paige @ Reasons to Come HomeJanuary 27, 2015 at 4:15 PM

    I love the Gimme Brow and was hoping the Brow Drama would work as well but the wand is awful! Don't know what they were thinking. I'll give the L'Oreal a shot!

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  58. NinaJanuary 27, 2015 at 7:31 PM

    Oh I just saw a commercial for the loreal one and I was so intrigued because I've never heard of these before. I fill in my brows with a brow powder, and you said these are good at setting them, I need to get one of these stat because sometimes the only makeup I use is my brows. Thanks for explaining the different ones and how you use them, I will have to search for this next time I'm in the beauty isle! :)

    Nina
    http://curvymod.blogspot.com/

    ReplyDelete

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